My 10 Rules of Personal Branding

Loy Machedo

Aug 17, 2018·1 min read

1. You are never born as a Personal Brand. No one knows Stefani Joanne Angelina Germanotta. But everyone knows Lady Gaga.
2. Personal Branding is an Ongoing & Never Ending Process.
3. If your Personal Brand is not evolving, then it is dying. How can you measure this? You should be paid more per hour today than last year.
4. Personal Branding makes no sense if you are penniless or poor.
5. Your Personal Brand is worth something only and only if it fulfills the need of your target market & customers. It can be anything from entertainment gossip, pleasure, fun or educational.
6. Successful Personal Brands are not some random happening. It happens only when you create a Systematic Process.
7. Your Personal Brand grows only when you are obsessed with your brand. It should be something you think about sleeping, eating, walking, talking and even while making love.
8. Just because you become a Personal Brand doesn’t mean you will be successful. You can end up destroying yourself by being a Personal Brand
9. Personal Branding is not for everyone
10. You want to be the best Personal Brand?
    Tell me who is your Personal Branding Strategist and I will tell you how successful you will become.

Loy Machedo